Globalizationis a procedure whereby nations interact in terms of trade andinvestments which are supported by the growing technology.Commodities across the globe are becoming increasingly available dueto the advancements in technology. Commodification of products acrossthe globe has simplified life i.e. improved lifestyles in variousaspects. By looking at the automobiles sector to be precise ford,this paper will outline the important changes that have benefited theglobe. Ford has revolutionized the automobile industry, manufacturingdifferent kinds of automobiles that are utilized worldwide. Withcompetition among automobiles being high i.e. many qualitymanufacturers, ford has had to adjust to keep up with the competitivenature of this field. Therefore, this paper will give an in-depthanalysis of the important moment in ford that has benefited theglobal customers.

Fordis one of the leading automobile manufacturing industry globally. Asa matter of fact, it is ranked fifth in the automotive sector and theseventh largest manufacturer in the world by Forbes. Henry Ford, thefounder of this company is regarded by many as the pioneer to modernautomobile systems by developing a wide market for cars. Some eventsin ford have led to global commodification of its products thusleading to globalization. For instance, which entails massproduction of automobiles is liable for the success of vehicleindustry. can be described as the dominant scheme ofconsumption, economic production as well as the relatedsocio-economic phenomena within industrialized countries. It begantowards the end of the 20thcentury. Though it came about with some disadvantages, the era revolutionized the automobile industry across the globe. Asportrayed in many other companies, an improvement in one industryleads to a general improvement of other competing industries thusbenefiting the customers.

Theconcept of is not only applied to the motor industry insteadit is utilized in other manufacturing processes. It was designed toeject cheap and non-standardized products as well as improve workers’earnings. Additionally, the model ensured technological developmentsand economic expansions due to mass production of commodities,manufacturing of standardized commodities in large capacitiesutilizing special machinery with limited skilled labor. Threeprinciples governing the model include

  • Increasing employee wages for them to afford the commodities they are making

  • Standardization of commodities i.e. limiting use of man-power and ensuring commodities are machine made

  • Assembly lines that used special equipment were developed to enable unskilled employees make contributions

Themanufacturing time was boosted tremendously through utilization ofmoving assembly i.e. Performing one task and moving to anothervehicle. This way an employee was specialized in performing a certaintask, hence would do so in a few minutes and move to another. Forexample taking this analogy, whereby one worker draws a wire, anotherstraightens it, the third worker straightens it, fourth points it anda fifth grinds it. All these tasks can be done by an individual butit would take a significant amount of time to finish the completeprocess. Dividing as elaborated above takes limited time. As studieselaborated, previous assemblers would use roughly nine hours tocomplete their tasks. This time was reduced to around 3 minutes andlater ninety seconds through moving assembly lines. These mechanismslead to mass production of automobiles whose quality was also up tothe required standards. Performance of an assembler was ratherdisciplined by the assembly lines i.e. they slowed down the pace offast workers and increased the pace of slow workers. Supervisors whowere in-charge of large industry area were given reduced roles thatonly entailed checking for errors in case of failures. It thereforemeant workers could be trained with ease since their work did notentail much.

Anothervital aspect involved division of labor. Employees were divided intoknowledge workers who came up with ideas and rarely entered thefactory. Engineers were divided into manufacturing, industrial amongother to further affirm the specialization aspect. Thoughspecialization boosted the productivity levels, the professionals hadlimited knowledge on other specialties. Division of labor coupledwith use of specialized tools made work quite flexible therebyincreasing the levels of production. is mainly credited withbreaking down components of the automobiles and then integrating themskillfully to produce a standard commodity.

Clusteringis another impact that had a positive impact. Ford has a mechanism ofclustering itself in accordance to regions. Regional clusters anddivision of responsibilities ensures innovations are continuouslymade across the many departments. Ford has various research andinnovation centers tasked with making improvements to the existingautomobiles. For example, the Silicon Valley, it develops Ford’sinternational research teams by accelerating innovations in mobility,big data, customer experience, autonomous vehicles and connectivity.The regional clusters both boost innovations in various aspects thatend up improving the quality of productions of the company as awhole. Clustering especially by way of regions is common among manyother companies. Global brands create a number of facets across manycountries. They then develop their products in accordance to therequirements of the specific country thereby boosting their sales.The art of developing products to suit certain needs of a particularregion is currently on the rise [ CITATION Ron11 l 1033 ].

Theconcept of dividing labor are utilized in many other systemscurrently. Manufacturers only change or rather use other mechanismsof dividing labor. It is the same case with respect to occupations.Some are gender based, others skills and residence among others. Inthe gender based perspective, viewing the occupations within theUnited States, few women are involved in construction and extractioncompanies. It is the same case across many countries globally.Generally, industries such as maintenance and repair, transportation,production, protective service and engineering among other relatedfields have a low percentage of women, typically less than 30%.However, fields such as healthcare, personal care, education,community and social work and food preparation and servicing have aconsiderable percentage of women, typically more than 6o%. &shyMostof these divisions were derived from , since differentdepartments were created depending on specialty. They includefinancial managers, marketing experts, who collaborated in variousways to improve the company as a whole.

Generally,the era brought about many changes in the automobile industryas well as other manufacturing industries. The era championeddivision of labor and increased specialization. Additionally, itguaranteed employees were paid enough. As elaborated above,specialization and division of labor improved the quality of work andincreased the production levels. Due to the specialization effect,continued innovations have been boosted. A good example is Ford’sdevelopment of automobiles emitting less carbon IV oxide thatillustrate social responsibility. This act earned it first place inthe Global Green Brands. Therefore, is an important instantin global commodification of automobiles as well as other products.


Degan, R. J. (2011). and Taylorism are responsible for the early success and recent decline of the U.S. motor vehicle industry. and Taylorism are responsible for the early success and recent decline of the U.S. motor vehicle industry, 1-30.

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